Firm Support Gusseted Pillows, Pure White

About this pillow

Everything on this page follows from one decision: pack a gusseted shell densely enough that the loft survives a night. That is what separates a firm pillow from a soft one, and it is the whole of the difference.

It comes in 2 sizes: Queen and King. Where the packaging states a measurement we print it in the table below, and where two of our own sources disagree about a size the cell says so rather than naming one. Queen is 20 x 27.5 in.

The piping that runs the gusset is the same white as the shell, so the pillow reads as one piece rather than as an edge and a body. Every other model on this shelf is this pillow with a coloured piping, and nothing else about them differs.

It goes in a domestic washing machine. The whole pillow, shell and fill, is certified to OEKO-TEX STANDARD 100.

Customer ratings for this line average 4.4 across 57,263 ratings. That figure covers every size and colour in the line rather than this one on its own, because ratings are pooled across a line, and splitting them by colour would suggest a precision the number does not have.

The piping colour is the only difference between the models on this shelf. The fill, the shell and the stitching are the same across all of them.

Where a figure is missing from the table above, it is missing from the packaging rather than from this page. The rest of the Viewstar firm support range is written to the same rule.