How to choose a pillow for the way you actually sleep
Loft, firmness and the gap between your ear and the mattress. The whole of pillow choice is one measurement most people never take.
12 min read
Viewstar guides
Long form guides to the one thing this catalogue covers: how to pick a loft for the way you sleep, what the size names actually cover, and how to wash a pillow so it comes out of the dryer the shape it went in. Written in house, with tables rather than adjectives, and sourced where they touch health.
Pillow sizes explained: standard, queen, king and the ones in between
Pillow size names are not standardised and nobody says so. Here is what each one covers, which mattress it spans, and why two standards on a queen bed leave a hole.
10 min read
Washing, drying and replacing pillows without ruining them
More pillows are destroyed in the dryer than in the wash. The method, the frequency, and the fold test that tells you when one is finished.
11 min readEach guide links to the models it is written around, and every one of those pages carries the same specification table. The whole catalogue is on Viewstar.